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We go farFelipe Fiallo online art fashion show

Can digital aesthetics become the new reality for fashion?

Year
Category
Fashion Film
Medium
3D fashion film
Client
Felipe Fiallo
Client
Felipe Fiallo
Scope
Direction, 3D world, film
A sculptural sneaker outlined in red light, resting on dark volcanic rock

The brand

Felipe designs the footwear of tomorrow — blending biomimicry, advanced technology and art. His philosophy redefines the essence of the fashion object, turning shoes into living, breathing pieces that exist in harmony with nature and the urban landscape. These are not accessories; they are statements.

The format

From the very beginning I knew that traditional catwalks and standard filming would not capture the essence of this brand. I proposed a bold format — a fully digital fashion show set in a futuristic 3D world. The entire visual narrative was built around zero-waste technology, the cyclical nature of life, and artificial aesthetics. I wanted the audience to feel the balance between technology and organic matter, between what we call art and what could become the new nature.

Direction

I directed every frame, visualising the looks as a performance from the future — a manifesto of a new kind of fashion, free from the limits of material, time or space. It became more than a show; it was an exploration of whether digital aesthetics can become the new reality for fashion.

Exhibitions and awards

  • ITS Fondazione Ferragamo Award, ITS Platform, Milan, Italy
  • ITS People’s Choice Award, ITS Platform, Milan, Italy